Effect of the internet on reading fiction books for enjoyment and potential interest in the integration of the two media

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Title: Effect of the internet on reading fiction books for enjoyment and potential interest in the integration of the two media
Author: Cole, Jessica S.
Abstract: As the Internet grows in popularity, interest in the potential harmful effects that it will have on other media increases. The current study assesses the impact that the Internet has had on the leisure reading of fiction books and attempts to determine whether integrating Internet features with fiction books increases the appeal of reading them. An online survey was completed by 162 college students, which measured reading rates, Internet use, preferred Internet and book features, as well as interest in reading books that integrate Internet features. Findings show no indication that the Internet has affected leisure reading rates, that the two media serve entirely different functional needs, and that attempts to incorporate Internet features with fiction books would likely fail.
Record URI: http://hdl.handle.net/1850/11187
Date: 2009-12-01

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