Just like their parents? A comparative study of automobile purchase motivations for two age-cohorts: Generation Y and the Baby Boomers

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Title: Just like their parents? A comparative study of automobile purchase motivations for two age-cohorts: Generation Y and the Baby Boomers
Author: Sica-Lieber, Jessica
Description: Award in Advertising & Public Relations. Student Honor Awardees are selected by the faculty who teach courses in these areas of Liberal Arts and by the Kearse Awards Committee. Twenty-Eighth Kearse Distinguished Lecture Award Ceremony, nomination for Jessica Sica-Lieber.
Record URI: http://hdl.handle.net/1850/6506
Date: 2008

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