Medical Tourism: perspectives and applications for destination development

Show simple item record Lagiewski, Rick Myers, William 2008-11-04T18:26:47Z 2008-11-04T18:26:47Z 2008
dc.description.abstract This paper explores the issues surrounding the emergence of medical tourism as a distinct subject area in the growth of global tourism. The discussion is framed around examples from both the supply side and demand side concerning markets in North America, Europe, Asia and the Middle East. Specific market characteristics associated with these settings are presented along with special emphasis on the drivers and challenges to growth. Attention is placed on the experience and service side of the medical tourism purchase as a form of destination diversification. The role of the medical tourism operator in the service experience is explored. en_US
dc.language.iso en_US en_US
dc.publisher EuroCHRIE en_US
dc.relation RIT Scholars content from RIT Digital Media Library has moved from to RIT Scholar Works, please update your feeds & links!
dc.subject Medical en_US
dc.subject tourism, destination, experience, diversification, medical tourism operator en_US
dc.subject destination en_US
dc.subject experience en_US
dc.subject diversification en_US
dc.subject medical tourism operator en_US
dc.title Medical Tourism: perspectives and applications for destination development en_US
dc.type Proceedings en_US

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