Differences in self-reported perceptions of privacy between online social and commercial networking users

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Title: Differences in self-reported perceptions of privacy between online social and commercial networking users
Author: Hughes, Jessie
Abstract: Previous research suggests individual privacy is affected in an online environment, and users’ experiences while on those sites may also have an effect on their perceptions. Users’ personal perceptions of their privacy may be shaped by multiple variables such as the frequency in which they use the site, if they are a social or commercial networker, and their age. The present study investigates users of social and commercial web sites and their self-reported perceived levels of privacy when using those sites. The present study discovered that users showed concern over what information should be given when socially and commercially networking. No significant difference was found between social networking site users and commercial networking users or between users and their age.
Record URI: http://hdl.handle.net/1850/8221
Date: 2008-12

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